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17 TikTok Facts to Know in 2020

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What is TikTok?

TikTok is a Chinese iOS and Android social media video app for creating and sharing short lip-sync, comedy, and talent videos. The app was launched in 2017 by Chinese developer ByteDance, for markets outside of China.

tiktok-facts

How do I get more likes and fans on the TikTok app?

1. Profile

Set attractive and concise personal profile.

Your profile says a lot about you, and what kind of content you create. With an attractive profile, you can catch the eye of people who are visiting your profile for the first time. Highlight your identity but please don’t put too much information of your profile.

2. Hashtags

Use trending hashtags for your video.

Make full use of trending hashtags and songs, because the system features your video by the hashtags. You could produce videos that relate to current, popular hashtags, and use them in your captions. Sometimes people make viral challenges using hashtags. This is the ideal opportunity for you to make a video which you can place in front of many people.

3. Original

Try to make original video.

If you are confident and have the right kind of talent, please make your original content video. There are huge bulk of users make lip-synch videos. You are far more likely to stand out from the crowd if you can create something original. In addition, most famous influencers on Tiktok made their names through providing original material.

4. Soundtracks

Use proper soundtracks for your video.

Choosing a good music for your Tiktok video is very crucial. We can’t taste, smell or touch the video, the only way we can fell it is by watching and listening. There are various soundtracks available in the Tiktok library but you have to choose the best or use your own soundtrack to make a pure gem.

5. Quality

Upload high quality video.

If you want to get popular, you have to be one of users with the fun, quality videos. The better your videos, the more popular your videos will become. It doesn’t matter if you can’t afford professional cameras, but if you do have access to a better camera, use it. And make sure that match background music for your video, not background noise.

6. Quantity

Upload your video at least once a day regularly.

There are so many users on this platform and some upload several videos one day. The more you upload the more viewers you may get. But make sure your video quality before you post. Then the best way is to produce your videos in schedule and set up a regular release pattern for these videos. Keep insistent, your followers will increase quickly.

7. Engagement

Keep engagement with your viewers.

Once your fanbase has started to grow, you should take a closer look at the types of people who choose to follow you and take every opportunity to engage with your followers. You can reply to their comments for your video. You can reach out to your audience, take the time to look at their videos, comment and engage with their content.

8. Comment

Comment on other users’ videos.

Research other people who make videos of your type – particularly those who perform well. Comment on their videos that who have more followers than you, because when their followers see your comments, you are impressed by them. Remember, the trick is you should write eye-catch comments.

9. Social

Use your social platforms.

If you operate other social media channels, promote your Tiktok content there. You can easily share trailers for your videos on your Instagram, Twitter, YouTube and so on. Give a clear description of who you are and the type of videos you will share. You can actively ask your fans to share your content.

10. Collaborate

Collaborate with other people.

Don’t ask a person with 40k followers to collaborate if you have 100. Find others in your range and do work together. Look for others who produce videos covering similar topics, catering to the same types of audience as yourself. Your audiences will love it if you can shoot videos with some of the other people they follow. If you live in the same location as somebody, you could even combine for a shoot.

How can you earn money on TikTok?

You can earn money on TikTok only if you get sponsorship opportunities. There are two things to learn from my answer about earning from TikTok.

  1. How TikTok earns?
  2. How a user can earn? (Which is your question)

TikTok majorly monetizes through Ads and Sponsored marketing (if done through partnerships or alliance).

However users of TikTok can earn only if they get sponsorship opportunity from any brand. This is only possible when you have millions of followers. Followers is the absolute basic to be even considered for a sponsorship. Then comes the amount of sponsorship. This totally depends on how good your engagement rates are on TikTok. Engagement rates are a matter of how many comments/likes to view ratio your videos have and how much popularity you have achieved.

According to my research, there are over 100 TikTok influencers in India alone who make over 10L Rupees a month, only through Sponsorship. Imagine if these people can earn so much, how much cummulative ad revenue can TikTok itself earn!

Watch this video below to know salaries of TikTok influencers in India.

What can be considered as a good follower count?

In Apps like Instagram, having over 10K Followers can help you get sponsors. But TikTok has taken over the internet like a storm. Having over 1 Lac Followers and having a good Engagement ratio can easily help you get brand sponsors, atleast from low to mid level companies.

How to Earn from TikTok in 2019–2020?

Earning money is never easy from a popular platform. Having said this, we all know Impossible is nothing 🙂

Please find below what all you need to ensure to earn credible money from TikTok in 2019

Step 1: Think of creating a unique profile. Something that will be welcomed and continuously liked by the audience. Just remember one thing: Your content is what will get you all the followers and fans. So make sure it is unique and loved!

Step 2: Start making videos using concepts or songs or catchphrases that are trendy.

Step 3: Link to your profile from various channels like Instagram, Facebook, Youtube etc

Step 4: Push your video to as many connections as possible. You must increase your view and engagement count by yourself so that TikTok pushes your content up the ladder in organic search.

Step 5: Doing all the above will get you handful of followers and views.

Step 6: Now approach brands that may benefit from you as an influencer and offer them sponsorship post at cheaper price. In the first phases, try increasing your portfolio of sponsorship clients to make you a trustworthy influencer.

Once this goes on, you will yourself understand how to move forward and earn more!

How do you get famous on Tik Tok?

let’s talk about what to do to get famous on TikTok:

  1. Post regularly
  2. Be Consistent
  3. Pick a niche and stick to it. People don’t like watching mixed content under same roof.
  4. Connect with other influencers under same niche.
  5. Go live alteast once in a week.
  6. Share all your videos on other Social Media.
  7. Mention your TikTok profile link in your Instagram Account.
  8. Spend some time commenting on other’s video. People loves when you make them feel special. Do it for them, they deserve it. So do you 😉
  9. Always spread positivity via your content.
  10. Be confident and keep doing what you doing.
  11. Never delete a hate comment, unless it is abuse. 🙂 it will give you motivation to work even harder 😉
  12. Collaborate with other TikTokers. Videos that have more than 2 people performs better.
  13. Always participate in challenges and post appealing content in the trending hashtags.
  14. Make sure you love your fans back by giving them duets and follow back or even love spam 😉 it works trust me 🙂
  15. Reply to each and every comment
  16. Follow atleast 30 accounts per day and unfollow :p kind of a trick to leave your footprint 🙂 sometime helpful
  17. Be genuine and yourself in your videos
  18. Candid slomos and Funny videos always outperform, serious or transition videos 🙂
  19. Have a female friend (can be your sister ,gf , or friend)? great! make videos with her. 😛
  20. Just keep hustling!

Why is Tik Tok (app) so popular?

Tik Tok, was the most downloaded iPhone app worldwide, totaling 45.8 million and surpassing Facebook, YouTube, and Instagram, according to the American research company Sensor Tower.

TikTok. The app was acquired by Chinese company ByteDance in November 2017, which absorbed TikTok – video social network into its own TikTok app this morning. Existing TikTok – video social network users have been migrated over to their new TikTok accounts, which have been updated with a new interface but still retains the core feature of both apps: short-form videos up to 15 seconds.

  1. Tik Tok is a social network in which you can create and share fun music videos with your friends and followers. To use the application, you need to create an account, which takes just a few seconds and can be completed through Instagram, Facebook, or Google.
  2. In Tik Tok you have a variety of options when creating music videos. You can choose from hundreds of thousands of songs and use a bunch of tools to personalize your video: from virtual stickers to camera speed controls (so that the images pass more quickly or slowly).
  3. Making videos with Tik Tok is fun, but it’s also fun to check out some of the creations of other users. As with other social networks, you can ‘like’ other user’s videos, leave comments, share with your friends, and so on.
  4. Tik Tok is a fun social network with a lot of potential. You can search through countless entertaining videos at the touch of a button, and best of all, you can share your best video creations with an ever growing community.

Is TikTok safe for kids?

Short answer: No

Tiktok is not an app meant for kids, but they are the app’s largest percentage of users. That being said, it is still important that tiktok is not addressed as a kid app.

Who created the Tik Tok app?

On its website, TikTok describes itself as “a destination for short-form mobile videos.” It has a massive user base, with about 80 millions download sin the U.S. alone, and is especially popular with young people. Like the now-defunct Vine, TikTok has a length limit and is a prime breeding ground for memes.

TikTok is owned by Bytes dances which has been around since 2012 and has a $75 billion valuation.

ByteDance does a lot more than just run TikTok — it also owns Toutiao, a massively popular news platform with 240 million downloads, as well as products like Xigua Video, TopBuzz and BuzzVideo.

How do you go live on Tiktok?

To get started, make sure you have the latest version of TikTok for Android or iOS.

  1. Open the TikTok app and log into your account (If you haven’t already).
  2. Click on the add button from the bottom of the screen. The icon should be in the form of a plus sign (+).
  3. After the video screen opens up, click on the “Live” button which should be aside to your recording button.
  4. Now simply add an eye-catching title to your live stream which will let other users know what it is about.
  5. Adding a title to your live stream. Avoid using any banned words such duet, follow, fan, bff, drama queen, donation, etc.
  6. Finally tap on the “Go Live” button and then you should be able to live stream.

How do I delete my Tik Tok account permanently?

Below are the steps that might come handy for you:

  • Open the Tik Tok app. This app icon is black with a white music note.
  • Tap on the person icon at the lower right of your screen to open your profile.
    • You may need to log in to view your profile.
  • Click on the three dots. This is located in the upper right corner and allows you to view all your Tik Tok settings.
  • Click on Privacy and Settings.
  • Click on Manage My Account.
  • Add a phone number if you haven’t already. A verified phone number is a requirement for removing your Tik Tok account. If you’ve already added your phone number to your Tik Tok account, you can skip this step.
    • To do this, click Phone Number.
    • Enter your area code and phone number and then press the arrow button.
    • Wait for a text from Tik Tok.
    • Enter the 4-digit code into the field given and press the arrow button.
  • Scroll to the bottom of the page where it says “Thinking about removing your account?” Tap it.
  • Hit Send code to the right of the Verification Code field.
  • Wait for the code to be sent to you.
  • Enter the 4-digit code within 60 seconds of it being sent to you.
    • A countdown will be shown. Then click Continue.
  • Read over the implications of removing your account. They clarify that you will lose all of your videos and purchases and that some information associated with your account (like messages) may still be visible to others. If you still want to remove your account, click Continue
  • Hit Delete Account. You’ll be logged out and your account will be deleted.

Why is Tiktok so addictive?

It’s because:

  1. Tik Tok allows us to stalk people comfortably.
  2. Recognition of growing talents.
  3. Random funny videos are available. So without any expectation, all of a sudden U get ROFL’s and LOL’s.
  4. Exposure.
  5. Many girls having private instagram account have public Tik tok account.
  6. Know the trend. (Kiki challenge, transition etc)
  7. Video memes.
  8. Few informative videos are also available. (EG: look for “kingstenvikram “ a fisherman who gives more details about sea and fishes)
  9. Tempts people to do more videos. (Better time pass)
  10. Never gets boring because of all new content. if 1 is boring, there is another 1 in the line to entertain you.
  11. It’d be even more interesting to see our own friends do romantic dialogs.(what else is more funnier)

Still, there is another side of Tik tok, where “kalaiarasan” from chennai committed suicide because of trollers in Tik tok mocking him for his feminine type videos.

It all depends on the individual. If you’re courageous enough to face trolls do whatever you feel to do. else, just be a stalker. Trollers and mockers are always preying to taunt you!

When is the best time to post on Tiktok?

Through my research on Tiktok application, I should say that the users are between 18–34 years old so if you have a business which demands for young audience, this place can worth working for, despite Instagram, that you can have a business page,here you must create funny and interesting videos with sound, so you can create a campaign with a special music for your brand and make it go viral in the Tiktok, users pick your music and creates funny videos for it so it helps your brand go viral, but don’t forget to mention a prize for your campaign, the other idea is that you can make funny moments from your colleagues and what goes on your company and etc.

They were just ideas, to answer what is the best time to post? I would say, probably at nights, or the spare times of most people, such as lunchtimes or weekends around 8pm-11pm.

I believe Tiktok has just begun, there is a lot to get to know about and we should stay up to date in order to use and not to lose its potential for marketing commands.

How can a brand advertise on Tiktok?

Advertising in TikTok is currently in a “beta” phase. TikTok has been testing ad formats and as of early 2019 AdWeek as quoted the following 4 types of ads for TikTok.

  • Brand Takeovers: Ads that appear when users first open the app (i.e. the “takeover” period.
  • Native Video Ads: Ads that are natively placed into a TikTok video. These will direct to your website or apps.
  • Video Challenges: Ads that encourage content creators to participate in a hashtag promoting your business
  • Branded Filters and Lenses: Lenses and Filters similar to those on Snapchat .

There are various rumors as to the pricing of these options which put them in the ranges of $50,000-$200,000+ for fixed durations of time, but none of these have been directly confirmed by TikTok or firm evidence.

At the moment you can only do insertion orders with directly with TikTok. There is no dashboard yet which allows buyers to do automated purchases. TikTok is working on tools which will likely be released later this year.

How do I download a TikTok video?

The way you download a TikTok video has changed over the time. the procedure isnt the same as it used to be. the save video button is kind of hidden. Downloading an TikTok video is pretty simple. All you have to do is follow these steps.

  • Open TikTok App
  • Browse to the video you wanted to download
  • Long press at the center( actually you can long press anywhere expect the buttons)
  • Choose save video
  • Video should be saved to your gallery

Do Tik Tok (TikTok) stars get paid?

There are two direct ways to earn money from Tik Tok. But, you must know that Tik Tok doesn’t pay any money directly to the users or stars of the platform. The two ways as I mentioned before are:

  1. Live Stream: When you do live stream on Tik Tok, the viewers watching you can actually gift you money. Off course your content has to be worthwhile and liked by your viewers for them to pay you anything. The viewers don’t send you direct cash, but digital gifts which you can convert into real cash pretty easily though. Tik Tok takes a 20% cut of that digital gift, just so that you know.
  2. Influencer: Just like Instagram, if you are popular enough on Tik Tok, brands can regard you as an influencer and pay you money for directly or indirectly advertising their product. I remember an instance when a single mention of a book during a telecast of the Oprah Winfrey show made that book a bestseller. Oprah surely was paid huge sum of money for that and you don’t have to be that influential to earn money from Tik Tok either. Just make sure that you produce good content and have a decent following – that’s the simple trick for becoming influential on Tik Tok.

You can also try selling your own products or do affiliate marketing (Selling products of others for a commission) through Tik Tok as well, but it’s not very straightforward. Tik Tok doesn’t allow you to post links on your videos or bio, so the trick is to post a plain text of a webpage of your website and then promote the product or referral links through that webpage. Not very straightforward and not highly recommended either.

How do I block someone on Tik Tok?

To block someone on TikTok…

  • Go to the user’s profile that you want to block
  • Hit “…” in the upper right hand corner of their profile
  • Select “Block”

The user will be able to search you on the app, but they will not be able to see your fans, following, likes, bio, videos that you have posted, videos that you have liked, and won’t be able to message or contact you.

How do I popularize a TikTok Video?

There are a few things you’ll want to pay attention to…

First – content quality matters!

No grainy videos (unless tastefully done as part of the video), and ensure that your editing is thought out. Having ill-timed music can lead to your video failing.

Second – take advantage of trends and challenges.

Trends are a HUGE part of TikTok and should be incorporated into videos when possible. By adding your own flair to a trend or challenge, you can help your video stand out from the others and reach a top position on the #foryou page which will be shown to millions of people.

Third – engage with your audience.

Comment on their videos, and respond when they comment on yours. This does a lot to foster goodwill by participating in the community you’re working to build.

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About the author

Harinder Kaur

Harinder Kaur has completed her M.tech in Computer Sc. & engg. from Kurukshetra University. She has done research on Mobile ad hoc networks as project fellow at SMVD university. She is currently working on her new startup dealorcoupons.com

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