- Expansions will be moved from “Clicks” to the Engagements column.
- Expansion rate will be moved from “CTR” to the Engagement rate column.
- Average cost of expansions will be moved from “Avg. CPC” to the Avg. CPE column.
In addition, the Click metrics columns (“Clicks,” “CTR,” and “Avg. CPC”) will now refer to clicks from the Lightbox ad in its expanded state to a landing page.