[Info-Graphic] The Dark Side of Content Marketing

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The purpose of this post is to help you develop a framework on how to start building a content marketing strategy as many marketers are turning to content marketing to increase brand awareness, search rankings, boost leads and more — but there’s a dark side that many neglect to talk about.

In the following infographic, we decided to focus on the part of content marketing that marketers are often hesitant to talk about:

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